Direct Selling Takes More Than Luck
If you’ve been paying attention (and I bet you have), you’ve seen the seismic changes rippling through the direct selling world. Online parties? Check. Engaging social influencers? Check. Companies walking away entirely from direct selling? Check.
You get the idea. It feels like nothing is off the table at this point. But how do you know what will help your team? How do you know what will work?
Try this on for size. What if it’s less about making a lucky guess and more about making sure you have the right foundation? What if it’s about making sure you’ve got the right skills and tools to adapt as change flows your way?
Because change is coming. In fact, it’s already here. While you might be tempted to think, “This time is different,” just consider the possibility that the principles, the core values, that helped companies navigate past change still matter.
So, what does all of this mean to you?
If you haven’t grounded yourself, your team, and your field in the best practices that drive direct selling, you’re destined to play catch up. In today’s world, you don’t have time to play catch up.
In the coming weeks, you’ll be hearing more from me about what you can do to make a real difference in your business. It all leads up to the something I’m incredibly proud to announce, our Best Practices event, LaunchSmart: How Not to Fail at Direct Selling.
It’s an advanced, hands-on workshop that builds on our previous events focused on direct selling startups. Now, before you hit unsubscribe, I think you might want to know a couple of things:
- This workshop will offer advanced training. Translation: You need to have prior direct selling to get the most from this event. That said, we’re offering an online version of our original intro training to get folks up to speed if they’re interested.
- Even if you have no interest in attending the workshop, I’m committed to delivering value in every email you receive from me because I believe in this industry.
Of course, I’ll extend an offer to attend and encourage you to do so, but my goal is to get you excited about what’s coming at us. I want you to feel prepared to tackle the challenges we need to address. I want you to read each email and learn something new.
If I’ve done my job right, you’ll understand precisely why you’ll benefit from being in the room with us come October. In the meantime, I hope you’ll stick around. If you’ve got specific questions in mind, don’t hesitate to reach out. The issues I’ll cover are based on the many conversations I’ve heard over the last year, but I’d love to hear directly from you if there’s something you’d like to discuss.